ABOUT

  

LAUNCHED IN 2020, CADEIA IS THE PREMIER CHAIN ACCESSORY COMPANY COMPLEMENTING THE "NEW NORM" WITH FASHIONABLE CONVENIENCE. CADEIA OFFERS AN ARRAY OF HAND-CRAFTED NECK-CHAINS TO FASTEN TO THE NOW UBIQUITOUS FACE MASK, ENSURING YOUR SAFETY - AND STYLE - ARE NEVER OUT OF REACH. IN BETWEEN USES, IT DUALS AS AN EYEWEAR CHAIN OR A NECKLACE.
 
IN A QUICK AND INSPIRED RESPONSE TO THE COVID-19 GLOBAL PANDEMIC, FOUNDERS JENNIFER AND SARAH BROUGHT THEIR NEEDS FOR A POSITIVE CREATIVE OUTLET TOGETHER WHILE SHELTERING IN PLACE. EVEN WHILE JENNIFER CONTINUED FULL-TIME WORK FOR A TECH COMPANY ON THEIR GLOBAL EVENTS TEAM, AND ENTREPRENEUR SARAH PIVOTED TO PROVIDE PERSONAL PROTECTIVE EQUIPMENT, THE TWO ENDEAVORED TO CREATE CADEIA - AN ACCESSORY THAT EMBRACED THE "NEW NORM" BUT ALSO HELPED TO ENCOURAGE BOTH KIDS AND ADULTS TO "STAY SAFE, BUT ALWAYS MAKE IT FASHION," AS THE DUO NOTES.
 
THE NAME CADEIA, WHICH MEANS "CHAIN" IN PORTUGUESE, REPRESENTS THE FOUNDERS PASSION FOR TRAVEL AND CULTURE, WITH SPECIAL EMPHASIS ON TWO OF THEIR FAVORITE DESTINATIONS: ALGARVE, PORTUGAL AND RIO DE JANEIRO, BRAZIL. EACH COLOR-WAY HAS SPECIAL MEANING TO THEM AND IS NAMED AFTER CITIES THEY LOVE TO VISIT.